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Our Team


Katryn Shick


“ I am excited to experience creative energy and to see inspiration be contagious. “

Katryn has an Interdisciplinary degree in Eng / Math / Phys, a degree in Studio Art, as well as a minor in Architecture from Calvin College. Katryn has earned her MBA from Northwood University.  Her hobbies include photography, woodworking and sculpture.  Katryn has also studied technical software such as CAD and Adobe.

Over 2 million views on her YouTube video “Marcel the Shell with Heels On”

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Erica Simonetti

Operations Manager

“ The possibilities to come out of this space are endless and that’s what is so thrilling. “

Erica has Bachelors of Arts in Psychology from SVSU and an MBA from Northwood University. She is a skilled strategist in a variety of fields. She enjoys virtually any and all things crafty, and in addition strives to cook the weirdest (and most delicious) food possible. Erica is a DIY extraordinaire and a furniture design enthusiast.

Self-taught knitter who formed the knitting club at her alma mater

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Caryn Shick


“ I love coming alongside people with ideas to help successfully actualize them. “

Incuba8LABS is Caryn’s brainchild. She is the Entrepreneur-in-Residence at Northwood University and serves on the Advisory Board for the Alden B. Dow Center for Creativity and Enterprise. Caryn holds a B.S. in Entrepreneurship from Grove City College and an MBA from Northwood University. She loves ideation, design and strategy.

Gained press coverage on both Forbes and Inc. Magazine websites

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